Café/bar Josef

Café Josef is a cozy bar in Prague’s Old Town, named after the owner’s great-grandfather, Josef Staus. Although open for over half a year, the café still lacks a defined visual identity—this is my proposal. The concept draws on the rich visual language of traditional metal ornaments found throughout the Old Town. Historically used to mark trades and storefronts, these decorative elements often reflect the nature of the business. I researched and hand-drew several motifs specifically related to cafés, then reimagined them as stylized tile patterns.